In a world where entrepreneurship is increasingly becoming the backbone of economic growth, the story of Hauwa Danjuma Yahaya stands out as a beacon of resilience, innovation, and self-determination. Hauwa’s journey from modest beginnings in catering services to developing her own online ordering and booking app reveals the multifaceted nature of modern business women in Nigeria, particularly those who choose to carve their own paths without partners or external help.
Hauwa began her entrepreneurial journey in the catering industry, a sector known for its demanding nature and stiff competition. “I started with catering services,” she recalls. “It was a challenging but rewarding experience that taught me the importance of quality, customer satisfaction, and timely service.”
Handling frozen food products presented new challenges, maintaining product quality during transport, negotiating with suppliers and ensuring timely delivery to clients. Hauwa embraced these challenges head on.
“The logistics side of things was tough,” she admitted. “But it helped me develop a keen eye for detail and strengthened my problem-solving skills.”
Through this expansion, she built lasting relationships with retailers and suppliers, further cementing her status as a versatile entrepreneur.
A significant marker of success for Hauwa was purchasing her own house. “Buying a house was a milestone that symbolized my financial independence and the hard work I’ve put into my businesses,” she reflected.
This achievement not only fulfilled a personal dream but also provided a stable base for her ongoing ventures. It is a testament to the rewards that come from persistence and smart business decisions.
Perhaps the most impressive phase of Hauwa’s entrepreneurial story is her recent foray into technology. She is currently developing an online ordering and booking application designed to streamline her business operations and enhance customer experience.
Catering services helped Hauwa acquire critical business skills, including resource management, event coordination, and client relations. “I learned how to plan efficiently, manage inventory, and meet the diverse needs of clients,” she explained. These skills would prove invaluable as she diversified into other business areas.
One of the defining moments in Hauwa’s career was her decision to branch into consultancy services. Unlike many entrepreneurs who seek partnerships to share the burden and responsibilities, Hauwa chose to operate independently.
“Running a consultancy on my own has been empowering,” she shared. “It’s taught me leadership, accountability, and how to make tough decisions without relying on others.”
Her consultancy services focused on providing expert advice in her areas of experience, which helped businesses improve their operations. This venture underscored her ability to adapt and grow, even in competitive markets.
Not one to be confined to a single sector, Hauwa expanded her business portfolio by distributing frozen foods to departmental stores. “This move was about diversifying income streams and learning about supply chain management,” she said.
“This app will make it easier for customers to access my services anytime and anywhere,” Hauwa explained enthusiastically. “It’s a reflection of my commitment to innovation and staying relevant in a rapidly changing business environment”
What makes this achievement even more remarkable is that Hauwa is building the app entirely by herself, without external developers or partnerships. “Learning to code and develop the app has been challenging, but it’s also empowering. I’m proud to say this is a product of my own effort.”
The app is expected to increase efficiency in order management, improve communication with clients, and open new revenue channels.
Hauwa’s journey has not been without hurdles. She has faced financial constraints, market competition, and the difficulty of balancing multiple enterprises simultaneously.
“The biggest challenge has been juggling all these responsibilities alone,” she admitted. “At times, it was overwhelming, but my determination kept me going.”
She also mentioned the importance of continuous learning and adapting to market trends. “I always try to stay ahead by learning new skills and finding innovative solutions to problems.”
Beyond her personal achievements, Hauwa is passionate about inspiring others, particularly young women, to pursue entrepreneurship. “I want to show that it’s possible to succeed on your own terms,” she said.
She plans to expand her app to include more features, such as payment integration and customer feedback, to enhance user experience further. Additionally, Hauwa hopes to mentor upcoming entrepreneurs and possibly create opportunities for partnerships in the future.
The story of Hauwa Danjuma Yahaya is a powerful narrative of courage, independence, and forward thinking. From catering halls to coding apps, she exemplifies the modern Nigerian business woman who is breaking barriers and redefining success on her own terms.
Her journey underscores the vital role of entrepreneurship in economic development and the importance of resilience and innovation in overcoming challenges. As Hauwa continues to grow her ventures, she remains a source of inspiration to many aspiring entrepreneurs across Nigeria and beyond




